Eastern Cider for the
West
The early life of our subject has been very elusive. Donald
Chester Mitchell was a native of Connecticut ,
born there about 1833. Until he is documented in Ottumwa , Iowa ,
in 1856, his early life could not be determined. He married Frances A. Davis on
June 29, 1856, in the relatively new town of Ottumwa ,
Iowa , which had recently become the
governmental seat for Wapello
County . Her father,
Edward Springer Davis, had moved there from Marietta , Ohio ,
with his wife and seven children, where he took up farming. Davis ’
interest then turned to the potential of river transportation along the Des Moines River and he sold his farm in 1852,
concentrating on moving goods on the river.
This endeavor began with the position of pilot aboard the
steamer N.L. Milburn, which usually plied
the Des Moines River between Keokuk to the south and as far upstream as Fort
DesMoines, Iowa. She was eventually sunk while trying to cross the Gulf of
Mexico (History of Steamboating on the Des Moines River , From 1837 to 1862. Tacitus Hussey.
April 1900, pg. 355) Meanwhile, it appears Don C. Mitchell gained some
knowledge as a municipal clerk and also worked as a real estate agent. He also
became active in politics as he was a devoted Republican and donated
considerable time to furthering its election efforts. He often served as the
Republican Central Committee secretary for Wapello County .
Of his varied endeavors Mitchell served his father-in-law in
one unusual capacity in 1857. Edward Davis had returned to Marietta
to oversee the construction of a steamer to be used on the Des
Moines River . One news article notes, . . . “The boat is to be very light draught, so as to run in very low
water. Our fellow citizen, Mr. D. C.
Mitchell, leaves for Marietta
in a few days, to fill the position of Clerk on the boat. We wish all parties success in this
enterprise. We can say for Capt. Davis,
that few men know the Demoines better than he does. From present appearances, the river will be
open and navigable, with any quantity of water, in a few days.” (Weekly Ottumwa Courier, February 19, 1857)
Davis soon retired from the steamboat business
and obtained a license to establish a ferry that crossed the Des Moines River
at Ottumwa .
(There being no bridge to cross the river Davis
was in direct competition with the original ferry owner, John Prosser. The
competition became quite heated and resulted in lawsuits. Davis
eventually moved to Iola , Kansas , and died there on December 19, 1870,
where he worked as a miller.
In 1858 Mitchell also opened a lumber yard in Ottumwa , at the corner of
Second and Marion Streets, specializing in pine. The town was experiencing
substantial growth during this period and he took advantage of the increased
demand for building materials. (Weekly
Ottumwa Courier, Apr 22, 1858) Mitchell’s time in Ottumwa
was extremely active for sure, although he did turn down his nomination for the
position of treasurer for the city of Ottumwa
in 1858. (Weekly Ottumwa Courier, May
06, 1858)
In the first three months of 1860 Mitchell’s name occurs
frequently in association with his occupation as deputy county clerk of Wapello County , as well as in June of that year
relative to the business of the Republican convention of Wapello. He was also
elected alderman of Ottumwa
in 1860 but he resigned February 4, 1861. (History
of Wapello County, Iowa, and Representative Citizens, by S. B. Evans. 1901, pg.
80)
Regarding the Wapello
County Aldermen meeting of Feb 4, 1861.
(Note: From Weekly Ottumwa Courier, Feb 6, 1861, pg. 4) “The resignation
of A. Lotspeich, Alderman from the 1st Ward, was received, and the
resignation accepted. The Council
proceeded to ballot for an Alderman to fill the vacancy thus created….William
Dagget was declared duly elected.” No mention of Mitchell resigning at that
time but he did not attend any more meetings.
One interesting bottle, of decided western manufacture, but
with a deceptively eastern name, is occasionally found on the West Coast. Not
particularly rare but within a small category of amber soda water shaped
bottles lightly scattered throughout the United States . Perhaps because of
the color of the liquid product, cider was often bottled in bottles made of
amber glass.
Cider, and especially apple cider, has been a popular drink
for many years, which was no exception in California . In the 1850’s Oregon
cider was the closest source until adequate numbers of apple trees began
producing in the Golden
State . As if appellation
was important, in those early years the eastern made product was still
preferred. One news article notes that,
“where a good article of eastern cider could be found it commands a much
higher price than the Oregon
manufacture”. (Sacramento Daily Union,
July 7, 1858)
In fact, as early as late 1875, the moniker of ‘Pure Eastern
Cider” was being freely used in San
Francisco , and it was likely the product of none other
than Don C. Mitchell. One newspaper noted, “Such
is the label we observe hung out attractively at the doors of some first-class
groceries. On ‘sampling’ some of it and
inquiring if it was really and truly Eastern cider, we were told,
confidentially, that it was nothing of the kind, but that it was still good
cider; and so it was. Nor is it the first good California cider that we have tasted; the
more the pity that it is necessary to attach an Eastern brand to it to make it
popular”. (Pacific Rural Press,
December 18, 1875)
Mitchell received California
Trade Mark No. 553 on December 27, 1879, for the words, EASTERN CIDER. In his
registration, partially noted above, he declared the use of the words for the
previous four months, including blowing it into his bottles.
Real Eastern cider, actually made in the East, became
virtually indistinguishable from Mitchell’s California grown version. Consistency of
flavor is certainly a challenge for any maker, and while the Eastern Cider Co.
held a decent market share up to the time of Mitchell’s death, another local
brand soon became a serious competitor. As noted in the San Francisco Call on October 19, 1890, . . “Among the notable exhibits at the recent
State Fair was a display of Martinelli’s pure apple cider, made from Pajaro
Vally apples by S. Martinelli, Watsonville . In competition with the home product were two
of the best brands of Eastern cider, and after a thorough test the judges
emphasized the popular verdict regarding Mr. Martinelli’s beverage by awarding
him the medal. His cider is remarkable
for its fine flavor, clear color, heavy body and perfect purity, no chemical of
any kind being used in its manufacture.
Its superiority has been universally conceded since it was placed on the
market some years ago, . . “ (San
Francisco Call, October 19, 1890)
This advertisement
for Eastern Cider implies that Mitchell also sold his product in barrels which
was then bottled by second parties, in this case, W. E. Deamer. (Morning Union, Grass Valley, California,
June 25, 1878)
Found in a number of color variations that range into green, from the standard amber, the bottles are not particularly rare but are popular with many collectors. They have been found throughout the Western states. A particularly large number were recovered from the coal mining areas near Mount Diablo in Contra Costa County, California.
By the numbers of bottles excavated throughout the West,
business must have been good, but family troubles soon altered his life. In
February 1880 his wife died of an unknown cause, leaving him with his two young
daughters, Fannie, age 23, and Martha, age 15. But a mere month later, young
Martha, likely depressed from the loss of her mother, chose to release her
earthly bonds. The following tragic article is located in the Daily Alta California ,
11 March 1880.
A SCHOOL GIRL’S
SUICIDE.
An extraordinary
suicide, the victim being a young girl, occurred on Rincon Hill, yesterday
afternoon Martha Mitchell, aged fifteen
years, a pupil of Rincon School, had remained at home, to aid her sister Fannie
at some seamstress work, at the direction of her father, D.C. Mitchell,
Superintendent of the Eastern Cider Company.
TWO GIRLS ALONE
In the house, 118
Silver street, and quarreled, Martha refusing to work, At 3 o’clock in the afternoon, Fannie left
the house, telling Martha that she was going to her father to lodge a complaint
against her. Martha bade her good-bye,
in an unusually despondent way. Half an
hour later, Fannie returned, and entering the bedroom where she had left her
sister, found her
LYING UPON THE FLOOR,
DEAD.
Blood was oozing from
a pistol-shot wound in the region of the heart and near her lay a single
barreled breach-loading pistol, discharged.
The pistol belonged to the father, and had been lying unloaded in a
bureau drawer, a box of cartridges being with it. Martha was generally of a very lively
disposition, but for several days previous to her suicide had been in
painfully
DEPRESSED SPIRITS,
And refused to state
the cause of her trouble. She had made
several inquiries as to the region of the heart, but they were not particularly
noticed at the time. Evidently she
premeditated suicide. The quarrel with
her sister angered her to firmer determination, and her sister’s absence
afforded the opportunity. In all its
phases the suicide is peculiarly sad.
The following year Mitchell joined in partnership with the
veteran soda water maker, James I. Bliven. He was one of he original trustees
who formed the Bay City Soda Water Company in 1870. This partnership continued
until 1886 whereby they were proprietors of the Pacific Congress Springs Depot
in San Francisco
and the Eastern Cider Company.
Mitchell then went to work for I.H. Morse & Company,
commission merchants of San Francisco ,
for a few years. Upon parting with Bliven, Don C. Mitchell took his Eastern
Cider brand with him, which was then incorporated into the Morse product line.
At some time in his past life, probably between 1861 and
1875, when Mitchell was first documented in San Francisco ,
his political activities brought him close to Benjamin Harrison, who was
elected as the 23rd president of the United States .
Mitchell’s obituary attests to that.
D.C. Mitchell, well
known among business men in this city, accidentally shot and killed himself
yesterday afternoon in the Burlington
House on Market and Second streets. He
was in the office with the clerk cleaning his pistol. By some means the weapon
was discharged. The bullet entered Mr. Mitchell’s stomach pit, passed through
the liver and out of the body near the backbone. In its course it fractured the backbone and cut
the aorta, which caused him to bleed to death in a few minutes. The accident happened at 3:15 o’clock, and at
3:25 he was dead. Mr. Mitchell has for
the past ten years been an agent for mineral waters, and doing business on New Montgomery street . He has also taken a lively interest in politics
and has frequently delivered addresses from the stump. He was intimately acquainted with President
Harrison, and a few weeks ago received a letter from him containing an offer of
a position in the Internal Revenue Office.
Mr. Mitchell accepted
and was going to Washington with his daughter, Fannie, in a few days. He was
preparing for the trip yesterday, and a part of the preparation was cleaning
and lading the weapon that caused his death.
Mr. Mitchell was a native of Connecticut, sixty-seven years of age. He was a widower with an only daughter.
(Daily Alta
California, 31 December 1889)
It is unclear how Mitchell had befriended President Benjamin
Harrison. Had Mitchell not accidentally killed himself, his obituary may have
had a much greater significance with regard to American history. Benjamin
Harrison, the grandson of William Henry Harrison, the ninth president of the U.S.
won his bid for the job of the 23rd president on November 6. 1888.
Previously he had been elected to the U.S. Senate from 1881 to 1887. But, prior
to his political career on the national stage, Harrison
participated in the Civil War and was confirmed as a brevet brigadier general
of volunteers in 1865. After being seated in office on March 4, 1889, President
Harrison commenced with picking his new cabinet members. It is probable that
due to a previous alliance with Don Mitchell, he was tapped for a lucrative
position in the Internal Revenue Office.
I will leave it to others to determine how Don C. Mitchell
befriended President Harrison. There is still a lot to learn about the man who
we only know as the proprietor of the Eastern Cider Company.
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